Branding
The 99helpers brand kit
Badges to link back to us, the logo in every format, our colours and type, and words to describe 99helpers. Use them on your site, in your README, or anywhere you mention us.
One zip: badges, logos and icon, in SVG, PNG and JPG.
Badges
Link back to 99helpers
Been featured in the Maker Series, or built your site with 99helpers? Add a badge to your site or README. Pick one, then download it or copy the code.
<a href="https://99helpers.com/makers">
<img src="https://99helpers.com/images/badges/featured-on-99helpers-light.png"
alt="Featured on 99helpers" width="186" height="56">
</a>[](https://99helpers.com/makers)Swap the link for your own interview, for example https://99helpers.com/makers/your-product.
Logo
Logo, wordmark and icon
SVG for the web and print, at any size. PNG with a see-through background for everything else.
Using the logo
A few simple rules
Please do
- Leave space around the logo, at least the height of the “9”.
- Use the navy logo on light backgrounds and the white one on dark backgrounds.
- Link the logo or badge to 99helpers.com.
- Scale the files evenly; the SVGs stay sharp at any size.
Please don’t
- Stretch, squash, rotate or recolour the logo.
- Add shadows, outlines or other effects.
- Rebuild the wordmark in another font.
- Use the logo in a way that suggests 99helpers sponsors or endorses you, unless we've agreed it.
Colours
Navy, blue and a touch of amber
Click a hex code to copy it.
Navy
RGB 5 22 118
The main brand colour: the wordmark, headings and dark sections.
Blue
RGB 4 110 255
The icon, buttons and links.
Amber
RGB 229 161 88
Accents and highlights on navy. Use it sparingly.
Sky
RGB 246 250 255
Light page backgrounds.
Night
RGB 2 11 31
Page backgrounds in dark mode.
Type
Set in Poppins
99helpers
The wordmark is “99” in Poppins Regular and “helpers” in Poppins Bold, with no space between them.
Everything on 99helpers.com uses Poppins: Black and Bold for headings, Regular for body text. It’s free on Google Fonts.
Black, for big headings
Bold, for titles
Regular, for body text and everything else.
The name
How to write 99helpers
99helpers
One word, lowercase, with the digits. It stays lowercase at the start of a sentence too.
- 99 Helpers
- 99Helpers
- 99-helpers
- Ninety-nine helpers
Our two addresses
- 99helpers.com
- The website and dashboard, where people sign up and manage their sites.
- 99helpers.site
- Where sites go live, at addresses like your-name.99helpers.site.
About 99helpers
Words to describe us
For a link page, a directory listing, a press piece or a note next to your badge. Copy the length that fits.
One line
99helpers puts any file or website online at a link you can share, in seconds.
Short
99helpers is a platform for putting things online. Upload a page, a PDF or a whole website, or have AI build one, and it goes live right away at a link with your own address.
Long
99helpers is a platform for putting things online. Upload a page, a PDF or a whole website, or have AI build one, and it goes live right away at a link with your own address. Forms, a blog and custom domains are built in, and an MCP server lets AI apps like Claude and Cursor publish for you. 99helpers also runs the Maker Series, interviews with indie founders about how they build and grow their products.
Need something else?
A different size or format, a question about using the logo, or a partnership? Get in touch and we’ll help.
Contact us